Email Marketing
1 Create
There's more to emails than big slashes and promo codes. Creating a regular, engaging, and effective email campaign is a multifaceted approach that first needs to be road mapped before implementation. Your strategies will work with you to understand your content strategy and build a campaign that encourages users to read the email rather than simply mark it as spam.
2 design
A great looking email can often times speak for itself. Our team knows that about as good as anyone else, so we also put a great emphasis on great design. Once we have our brand guidelines, then it's off to the races.
3 deploy
Once your campaigns are scheduled to be released, we keep a close eye on open rates, clickthrough rates, engagements, abandonments, and everything else in between. Campaigns are adjusted based on findings and what your Strategist may recommend to further improve the desired outcome of your email campaign.
4 Follow up
Like any successful endeavor, we always follow up with you and our strategies to ensure that everything is running smoothly. Email campaigns can take time to reap their benefits, so we ensure that we're there every step of the way.
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Bespoke Design
No more templates, no more settling on layout, we can create an email campaign thats designed perfectly for YOU.
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Mobile First design
With more and more people accessing email on their phones, the importance of optimizing email campaigns for mobile is paramount. That's why we design all of ours with the mobile first design strategy to ensure optimal compatibility and aesthetics.
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Welcome series email campaigns
Keep your audience in communication throughout the entire process. Automating welcome emails that let them know they didn't just give their information away for no reasoncan lead to long term value and brand loyalty.
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Post purchase email campaigns
Don't just send your customers a receipt for their purchase - they may want more than you think. Once they have have already purchased from you, a well designed email campaign will bring them back again.
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Cart Abandonment Email drips
Sending emails to send emails will get you unsubscribed, however sending them strategically and based on optimal times after a potential ustomer could have purchased, might just seal the deal on the cart they left behind.
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Custom email blasts
A strategic and varied schedule that engages audiences without feeling like it's useless or overwhelming will prevent your customers from growing tired of your direct communication.
